HCA Healthcare 2020 Impact Report

HCA Healthcare 2020 Impact Report

A thoughtfully designed report featuring polished editorial layout, custom photography, and award-winning print production.

Project Overview

In collaboration with HCA Healthcare’s communications and content teams, I designed the 51-page 2020 Annual Impact Report, ensuring a polished, engaging, and cohesive editorial layout.

Key contributions included:

  • Editorial Design & Layout – Developed the full report layout, balancing content, imagery, and data visualization for clarity and impact.

  • Custom Style Guide – Created a design system to ensure consistency across typography, colors, and graphical elements.

  • Photography Direction – Partnered with a photographer to produce custom imagery, including the cover photo.

  • Print Production Oversight – Worked directly with the printer on paper selection and press checks to ensure high-quality output.

The report received an Honorable Mention in the 2021 In-House Agency Forum Creativity Awards, recognizing its excellence in design and execution.

View a full digital version of the report here.

In collaboration with HCA Healthcare’s communications and content teams, I designed the 51-page 2020 Annual Impact Report, ensuring a polished, engaging, and cohesive editorial layout.

Key contributions included:

  • Editorial Design & Layout – Developed the full report layout, balancing content, imagery, and data visualization for clarity and impact.

  • Custom Style Guide – Created a design system to ensure consistency across typography, colors, and graphical elements.

  • Photography Direction – Partnered with a photographer to produce custom imagery, including the cover photo.

  • Print Production Oversight – Worked directly with the printer on paper selection and press checks to ensure high-quality output.

The report received an Honorable Mention in the 2021 In-House Agency Forum Creativity Awards, recognizing its excellence in design and execution.

View a full digital version of the report here.

Roles

Branding, Editorial, Layout, Print

Client

HCA Healthcare

Timeline

October 2019 - April 2020

More brand projects

Copyright 2025 by Alexa Sullivant

Copyright 2025 by Alexa Sullivant

Copyright 2025 by Alexa Sullivant